Expert Copywriter for Personal Finance

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You’re here because…

  • You’re a finance professional who wants to better connect with your ideal clients.

  • You want to stand out enough to attract your ideal clients-while staying in compliance, of course!

  • You’re already crazy busy, and there aren’t enough hours in your day to spend time working on your outreach strategies.

  • You have trouble translating complicated finance language into digestible information for your clients, in a way that builds true connection.

  • You want to expand your business, or build a loyal, quality client list, maybe even a waitlist!

  • You feel like your efforts to reach the right people are taking away from your time and energy focused on advancing your business and nurturing the quality clients you already have.

You have information and expertise that can change lives. But your clients aren’t finding you. Thats where I come in! As a Financial content writer, my job is to take that pressure off of you.

Hi, I’m Natalie.

No one understands where you’re at quite like I do, because I’ve been where you are!

Before becoming a financial copywriter, I spent years in the finance world, working as a Financial Member Advisor. I guided all kinds of people through some of the most stressful aspects of finances: lending, budgeting, credit repair-you name it! I loved helping people but was also painfully aware that some people were not ready to hear what I had to say.

I was constantly frustrated by the knowledge that I really could help people if I could just reach the right audience.

Now, I've switched gears to becoming a personal finance copywriter, helping businesses and financial professionals reach their ideal audience and establish themselves as trusted authorities and voices of guidance. Whether it's through web copy, emails, sales pages, or blogs, I translate complex financial verbiage into digestible information, in a way that resonates with your ideal customer.

As a former Member Advisor turned Financial Advisor Copywriter, I understand the importance of compliance, the nuance of financial verbiage, and most importantly, how to communicate in a way that initiates action. Thats what good copy does: it builds trust, drives action, and gets the right people in your inbox, ready to hear what you have to say!

My Work:

A wooden desk with various office supplies, including laptop, smartphone, coffee mug, financial reports, graphs, a calculator, a pen, a notepad, a small potted plant, and a newspaper.

How to Create a Monthly Budget (Even If You’re Living Paycheck to Paycheck)

Does your money disappear the second it hits your account? Do you feel like no matter what you do you are always playing catch up? Do you feel like budgeting is only for people who already have excess money?

A lot of the time, finances can feel like you’re losing an uphill battle….

Read more

A series of coin stacks with small green plants sprouting from each, increasing in height from left to right, with a jar filled with coins and a plant growing out of it in the background.

6 Proven Budgeting Methods to Take Control of your Finances

Are you a broke college student, dumping your entire paycheck into rent and tuition? Do you blink after paying your bills on payday and suddenly you’re out of money again?

From stocking up on ramen noodles at the store, to holding back your eye roll when your grandma tells you how she bought her first house for $15,000 a million years ago, trying to stay financially afloat feels like a universal experience.

Read more

Close-up of a white credit card with a gold chip, placed on a dark surface. The card displays embossed numbers, a contactless payment symbol, and a red circle indicating the Mastercard logo.

What is a Credit Score and Why Does it Matter

Is your credit holding you back? Are you not qualifying for the interest rates or loans you want because of a score you don’t fully understand? Or maybe you’ve tried to increase your score, only for it to drop?

In today’s world, your credit score plays a significant role in your life-more than you might expect! Yet so many are unsure of what a credit score actually is or what affects it. So, let’s break it down together.

Read more

What I offer:

  • Article Copy

    - “How To” Articles

    - Educational Content

    - SEO Blog Posts

    - Industry Insight Articles

    Starting at $1,000

  • Sales Copy

    - Landing Pages

    - Sales Pages

    - Email sequences

    - Social Media ads

    Starting at $500

How it works:

  1. Fill out the Contact Form. Include as much detail as possible! This is your opportunity to tell me your story: who you are, what you do, what you're passionate about, and what you're hoping to achieve. Don’t hold back! Share goals, challenges, where you want to be in five years, and what’s currently standing in your way. The more I know about you from the beginning, the better I can support you.

  2. Schedule a Consultation Call. After you submit your contact form, I will reach out in the next 48 hours to schedule a time for us to connect and determine if we’re a good fit!

  3. Make a plan. If we agree to move forward, I’ll start crafting a personalized plan based on your specific goals and timeline. And it won’t be a one-size-fits-all approach—your action plan will be built around you. Whether you're looking for strategic guidance, an ongoing retainer, or help achieving a long-term goal, we’ll lay out next steps clearly, so you know exactly what to expect.

  4. Get started! With your customized plan in place, we’ll get started. This is where the real fun is! I’ll be there to deliver quality copy, support, guide, and adjust our approach as needed to ensure we’re always aligned with your evolving goals. As a financial technical writer, for every client I work with, I find as many ways as I can to provide as much value as possible, so whether you want short-term engagement or a long-term partnership, the focus is on helping you grow with clarity, confidence, and purpose.

White piggy bank lying on its side in front of a pile of scattered coins.
Book a Consultation Call

What you get when you work with me:

  • Copywriting that translates financial verbiage into easily understandable language, so you keep your audience’s attention.

  • Strategic Direction to make sure that the work I’m doing for you is methodical, intentional, and in alignment with your goals.

  • Search Engine Optimization so your intended audience can easily find you online.

  • Formatting for Readability to ensure content that fits readers that skim, and readers who want in-depth, detailed information.

  • Polished Editing to guarantee error-free writing.

  • Audience-Centered Writing to capture the attention of your ideal clients. Speaking to specific pain points, goals, and motivations will make sure that the audience I reach is who you want to be working with!

  • Efficiency and Reliability so you don’t have to spend more of your valuable time babysitting! I respect you and your time. Your time is your most valuable recourse, and I would never waste it!

Your message matters-let’s make sure it’s saying the right thing.

Think we are a good fit? Let’s find out!